Bally’s Bronx Bets Big: A $4 Billion Development Anchored in Local Content

Bally’s Corporation’s proposal for Bally’s Bronx, a $4 billion integrated resort, represents the largest private investment in Bronx history — and it’s designed to meet and exceed the highest local content standards across workforce, supply chain, community engagement, and infrastructure.

As New York evaluates gaming facility proposals, Bally’s stands out for embedding local content requirements into the DNA of its development plan. From union jobs to nonprofit partnerships, every element of this project is built to empower the Bronx.

At the heart of Bally’s Bronx is an aggressive commitment to local hiring and union labor:

• 15,000 union construction jobs, prioritized for Bronx-based workers
• 4,000 permanent union jobs, with average annual wages of $96,200
• Dedicated investment in workforce training and career pathways via partnerships with Bronx nonprofits and high schools like Preston

Supplier and Community Integration

Bally’s meets local content standards by anchoring the project in Bronx-based sourcing, contracting, and community benefit programs:

• $625 million in community benefit investments, including:
  • LEED Gold-certified facilities and $100 million for park and waterfront upgrades
  • $75 million in transit improvements for roads and public transportation
  • $10 million for public safety infrastructure, including NYPD substations
• Local nonprofits gain free or low-cost access to Bally’s meeting and event spaces
• Active community partnerships ensure the project reflects the borough’s voice and values

Economic Multiplier Effect

Bally’s Bronx is designed to drive measurable, location-based returns:

MetricLocal Content ImpactAnnual Economic Output$1.9 Billion across NY StateAnnual Tax Revenue$357 Million for Local & State GovernmentsAnnual Visitors9+ Million (8.2M from outside the Bronx)Local Business BoostNew dollars injected directly into Bronx establishments

These figures deliver proof-of-performance for Bronx stakeholders expecting transparency, scale, and return on investment.

Governance, Equity, and Accountability

Governance backing for the Bally’s Bronx includes:

• $2.5 billion in committed capital
• A board and executive team that mirror NYC’s diversity
• Letters of support from top U.S. investment banks
• A $10 million/year Community Benefits Fund, administered to support hyperlocal initiatives

This level of accountability and cultural alignment sets Bally’s apart in a competitive field.

This development turns a former landfill into a globally-recognized destination, with tangible benefits for Bronx families, small businesses, and nonprofits. From world-class gaming and entertainment to deep civic investment, Bally’s Bronx is a landmark destination built for the Bronx, by the Bronx.

For full details, visit www.ballysbronx.com